We're All in the "Done" Business

In prior posts I've talked about the idea I got from Allistair Cockburn which I now call Three Column Planning. I proposed that the "Done" column is the one that really matters. I've received some push back on this notion from some--citing having multiple irons in the fire shows how busy we are and that we're productive.

Suppose you were the new sales manager for a paper company in say...Scranton, PA. You could send your sales team to every parking lot of every grocery store in town making sure a flyer about your paper made it on every windshield. Heck, by doing this you've even given all those prospects a product sample, right? You could even coordinate an intranet-based staff calendar where you send your staff back at different times of day in order to try to maximize the number of people you're likely to reach. You could bring your staff members who have some desktop publishing experience together to create two or three versions of the flyer so you could do multivariate testing analysis on what works best. You could create a war room covered with printed Google maps showing aerial views of local strip malls and place neatly prepared color-coded push pins to show which sales associate is assigned to which area. And you could hold training sessions in the company parking lot on the proper way to lift wiper blades so as not to set off car alarms and at what angle you should place the paper to get maximum notice from the driver. All of this could keep you and your staff super busy. Just think of the meetings you could create around this.

As your turn comes in the Monday morning staff meeting you could pull up a PowerPoint showing both cumulatively and by week how many reams of paper you've been through (where the bars in the bar chart are actual stacks of paper [clever, I know!]), show pie charts of parking lot penetration, and even submit expense reports for all the shoe soles that now need repair.

But quite obviously, that's not what the CEO wants to hear. She wants to know if the sales team sold anything.

This goes back to the old adage of not confusing being busy with being productive. When you focus on the "Done" column you get focused. You notice what's working or not and modify your approach. You invite the other father who showed up at the cub scout meeting last week to play golf remembering he's at a decent-sized law firm in town (that goes through lots and lots of paper). You adapt. You evolve. Quickly.

When you focus on the "WIP" or "Work in Process" column, you wind up doing what Dewey Tobias used to call "majoring in minor things" and creating ribbons for who posted the most flyers this week. In sales, it's easy to see the scoreboard. But I submit we're all in the "Done" business--regardless of what we do. We're paid to get things to the finish line. And the smart one's watch carefully what got them there and make sure they start spending increasing amounts of time on those things; they let the other things fall by the wayside for those who see the world through the "WIP" lens to do.

This is one of the central themes of Brian Tracy's Eat That Frog and the popular Tim Ferriss book The 4-Hour Work week. It's what Larry Bossidy and Ram Charan talked about in Execution: The Discipline of Getting Things Done. And it's the theme of the Covey seminar called Focus.

There are two mindsets. I'm convinced the "Done" paradigm is the perspective of true leaders. The "WIP" mindset makes for a great sitcom.

Spening Too Much Time on the Backlog

Spending Too Much Time on the Backlog
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Two vs Three Column Planning

Two_vs_Three_Column_Planning
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New way to think about tasks

• In the freezer: Stuff we need to get to at some point in the future
  
• In the fridge: Stuff we'll be working on in the next few days
• On the stove: Stuff we're actively working on right now

Time Management from the Inside Out: Julie Morgenstern

Organizing time is exactly like organizing a closet: there's only so much room for things to fit comfortably and you only need three to six categories.

Julie provides the following seven tools:

Tool One

Self-Assessment (be specific in precisely what is out of balance)

Tool Two

Ask "How long will this take?" for each task. Don't just enter a task on your To-Do list, block out the amount of time that task will realistically take.

Tool Three

Apply the "Four D's":

• Delete
• Delay
• Diminsh (Julie suggests we learn the art of "selective perfectionism" where we get okay with a "down and dirty" job on 80% of what we do and really go for perfection on the 20% of tasks that really matter)
• Delegate

Tool Four

Develop a Big Picture View

• Simplify life categories (Note: Covey calls these "roles") down to three to five
• Create a few goals for each category
• Plug in the necessary activities to accomplish each goal into your schedule

Tool Five

Create a Time Map/Weekly Plan (either horizontal [traditional] or vertical [with a different emphasis for each day]).

Tool Six

Apply the SPACE formula:

• S - Sort (put incoming items into their appropriate life categories)
• P - Purge (learn to say, "no," delegate)
• A - Assign a home for everything (Julie does not like master task lists. She suggests putting each task on the date and time when you intend to do it)
• C - Containerize
• E - Equalize

This works for both organizing a physical space and organizing time (Julie's key insight, in my opinion). With time,

Tool Seven

Choose just one planner/device. She suggests what she calls "visual/tactile" people use a paper planner and "linear/digital" people use an electronic version.

Do I need all my keys?

I'm just about to head out for lunch and went to grab my key chain. I've got this really cool key chain from Brookstone that has quick release rings where I can pop off a given key ring very quickly (but I hardly ever use that feature). I thought about how I always take all my keys with me instead of just the one I know I need for the job at hand (e.g., I don't need the key to my storage garage to go to lunch--just my car key). Then I thought about why. For me, it comes down to two reasons:

1. You never know when you might need the others
2. (This one is by far the biggest reason for me) I want to keep them all in one place so I don't lose them.
   

This got me thinking about the differences between the FranklinCovey and GTD time management systems. FranklinCovey was about bringing your whole planner or key chain with you everywhere whereas it seems like the GTD approach is kind of like taking the key along that you need for right now (knowing, of course, that you'll have whatever key you need when you need it from your trusted system).

Imagine if your car door, house, office, PC, etc. were all biometric and you got into what you needed to get into just by being there--without having to carry a key chain for each eventuality (kind of like the world depicted in Minority Report). Now imagine sitting down to your work or home PC and all the tasks you need to do at that particular PC emerge (and only those tasks). Your phone tells you the calls you need to make. You can pick up a shopping list from a kiosk at the front of your local grocer that's connected to the list you keep on your refrigerator when you stop in to get some milk.

Are you comfortable with your system being distributed or do you need to have it on you?

Highrise and GTD

Just a quick post to reinforce a great feature of Highrise--the new light weight CRM system from 37Signals. If you're into David Allen's Getting Things Done (GTD) approach to time and life management and are familiar with how he suggests you categorize your tasks by context, you'll love the Tasks feature in Highrise.

First off, you get a drop box of intuitive time frames to choose from that make it super quick to determine the "When it's due" part of the task. Then you get a second drop box of commonly used categories and the ability to create your own (I've added "After Work" and "During Lunch" among others in my list). These categories or context cues are then placed in small black boxes in front of each task making it easy to scan very quickly.